Friday, February 19, 2010

Girl Scout cookie updates

The cookies are coming, the cookies are coming!

Cookie deliveries begin this week! Can you feel the excitement in the air? Check GreenBeans for your particular cookie pick-up date, time, and location.

This issue of "Miranda's Panda-gram" is about Cookie Cupboards, Cookie Billboards, new Cookie Texting, and more! GSGLA is providing tools and resources, but we've got you covered for promotion, too. We are driving customers to you in a number of ways, so make sure your troop is signed up for cookie boothing via the GreenBeans Booth Scheduler! There are still thousands of cookie booth sites available and you can select any GSGLA location. Boothing begins February 26!

Look for more Panda-grams in your email for brief e-updates about Cookie Program resources.

Tip of the week: Tweet, post, and talk about your cookie booths. Get the word out!

Cookie Cupboards

You know you want more. It's easy to get more cookies at the cookie cupboards. This year you can go to any GSGLA cookie cupboard you want. That's right, you can get more product and fast, friendly service at any cookie cupboard in the GSGLA jurisdiction. Cookie exchanges will be available at most cupboards March 1-15.

Please make a cupboard reservation through GreenBeans to help us serve you better.




Cookie Billboards!

Our name is in lights! There are 10 fabulous GSGLA billboards going up all over LA County and outlying areas, including a digital billboard!

These larger-than-life signs include the faces of some of our very own Girl Scouts alongside one of three different cookie messages: Buy a Box, Get a Box, and Want a Box?

In addition to billboards, there are bus signs and junior posters (smaller billboards) all over our communities, and coffee sleeves, too. Next time you order your favorite hot beverage at your favorite local coffee shop or cafe, you might be lucky enough to get a GSGLA coffee sleeve!

As they are confirmed, we will share a list of billboard locations in a future Panda-gram. Here's where you can find cookie sleeves beginning Monday, February 22: GSGLA Coffee Sleeve Campaign

In the meantime, if you see one, take a picture or let us know or just smile knowing you're part of a great program and a great message.

U cn txt 4 cookies 2! LOL!

Step into the future! This year, we're introducing text technology to the Cookie Program. GSGLA Cookie fans (and fiends) can simply text their zip code to gs@girlscoutsla.org and they will get a message back listing two nearby cookie booth locations for that day (beginning February 26).

The system is up and functional, so try it now!

The text address can receive zip code messages from e-mail addresses in addition to text messages from cell phones and other mobile devices. Customers looking for cookies can also go to the GSGLA website and click on the Cookie Locator to see all booths within a zip code.

Remember, if you're not using the GreenBeans Boothing Scheduler, your cookie booth cannot be included in any of these cookie finder technologies.

GSGLA Cookie Stardom on KTLA!

The Thin Mints are ready for their close-ups! GSGLA Girl Scouts and all the delicious cookie varieties will be on the KTLA Morning Show Thursday, February 25. We will also be doing a simultaneous live remote on GO Country 105 FM! Superstar fabulous!

The telecast is in support of our Cookie Program and in particular, Gift of Caring. Make sure you tune in to KTLA, Channel 5 on Thursday morning between 7-10 am for the 2010 Cookie Program's television debut!

Girl Scout Cookies are the Tops with Golden Spoon Frozen Yogurt

Maybe it's the Olympic Fever going around, but GSGLA is going for the Gold with the Girl Scout Cookie Program! We have teamed with Golden Spoon Frozen Yogurt for fantastic toppers and a fantastic offer. Golden Spoon locations in the GSGLA area will feature Girl Scout Cookie toppings on their yogurt varieties. Mmmmm!

In addition, some cookie booths near Golden Spoon store locations will offer coupons* for a free frozen yogurt to customers that buy three or more boxes of Girl Scout Cookies! What a great way to promote Cookie Bundles!

*in select Cookie Boothing Kits

Decorate Your Cookie Car!

We have another way for you to promote your Girl Scout Cookie Program. Every Cookie Cupboard is equipped with car chalk for you to make your car a mobile cookie booth. Make it a troop effort and decorate your car, SUV, minivan, etc. with designs and cookie slogans such as "It's Girl Scout Cookie Time! Visit www.girlscoutsLA.org!" Then get ready for lots of friendly waves and honks!

Car chalk may only be available during cookie cupboard hours.

Friday, February 12, 2010

March 14, 2010 - Girl Scouts Day at Pac-10 Women's Basketball Championship

Join us for Girl Scouts Day at the 2010 State Farm Pac-10 Women's Basketball Championship Game on Sunday, March 14, 2010. Come out and cheer for the WNBA stars of tomorrow from some of your favorite Pac-10 Conference college teams today. Will Stanford make it to the final game? Maybe UCLA, Cal, USC, or Arizona will be champs. Come out to Girl Scouts Day and find out who will take the tourney title! Exclusive events for Girl Scouts only, include a  Basketball Chalk Talk and Demonstration, a meet-and-greet with a student-athlete, and a Cheerleading Clinic!

Girl Scout cookie updates

Initial orders are in, and so is the verdict!

Thanks to the efforts of our girls and valued leaders and volunteers, we are on target to have the best Girl Scout Cookie Program ever! Congratulations on an outstanding job on initial orders! We've exceeded the goal. Also, thank you for your exceptional navigation of GreenBeans.

Now that the initial order period is behind us, it's time to set your boothing goals. There are 15,000 booth sites available. The sky is the limit!

This issue of "Miranda's Panda-gram" is about Cookie Bundling and Boothing! Read on and be sure to share! As always, check your email for for more brief weekly e-updates about Cookie Program resources ("Miranda's Panda-gram"). Each issue focuses on at least one component of the program.

Tip of the week: Use the Cookie Club! Contacting customers via multiple avenues can increase your sales!

Three boxes are better than one

One way to get customers to buy multiple boxes is by "bundling" cookies. Cookie Bundles ensure customers get an assortment of their favorites. Little Brownie Bakers suggestions include:

  • Timeless Classics Bundle of Trefoils, Thin Mints, and Samoas
  • Chocolate Bundle of Thin Mints, Samoas, and Tagalongs
  • Cafe Bundle of Trefoils, Lemon Chalets, and the new Thank You Berry Munch flavor

Or how about a Lakers Bundle with two Samoas (purple box) and a box of Lemon Chalets (yellow box)? Come up with some cool bundling ideas and tie your bundle samples with ribbon and display them on your boothing table!

Girl Scout Cookies $4 a box -- "5 for $20"!

Plus, Golden Spoon coupons will be available in some cities for customers who buy a bundle! Details to come next Panda-Gram.

Get the Kit!

Are you signed up to booth? Fabulous boothing kits filled with great Girl Scout Cookie Program boothing tools will be available for all troops participating in cookie boothing. The cool kits will include great Girl Scout Cookie resources including fact sheets, posters, Gift of Caring receipt boxes and message labels, and membership recruitment cards. Kits will be available for pick-up at your Service Unit delivery. Be sure to get your kit and be prepared for boothing on February 26.

Secret Shoppers

Shhhhh, we're shopping. Friends of Miranda Panda will be out in full force the first weekend of boothing, February 26-28.  These secret shoppers may be visiting your booth with questions about cookie varieties, your cookie goals, and more. It's your chance to earn an "Inspired By U" button simply by providing great customer service. Encourage your Girl Scout(s) to brush up on the product knowledge and sales techniques so they can impress Miranda's friends!